| Translating Strategy and Execution into Traction |
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Conventional management theory focuses on helping you manage two dimensions: strategic-planning and implementation. Strategic planning is about the latitude of things at a high level, thinking broadly about your business. Implementation is about the altitude of things and bringing them down to ground level where they can make a practical difference. Both of these 2 dimensions are critical — but not enough — because the real world is three dimensional, not just two.
Never mind simply the detail complexity of each individual task or operation, such as managing the design and marketing of a single new product. You must also contend with the dynamic complexity of overseeing multiple product lines, in various stages of their life cycle, plus overall cash flow, human resource management, competition and environmental factors, to name just some of the variables you have to deal with (The Traffic of Dynamic Complexity). Even more challenging, all of these variables are consistently in a state of change. It’s analogous to playing several games of chess against world chess masters, simultaneously. Mastering dynamic complexity has become so much more important as change has changed. It is central to translating strategy and execution into traction, as a dynamic journey on a shifting landscape. |
Execution Excellence: Missing-in-Action
Mike's Own Journey
See Mike giving one of his keynote speeches,